The SymQuest Group, Inc. is a regionally-based IT services and document solutions provider with locations spread across New York, Vermont, New Hampshire and Maine. The company has developed a national reputation for service excellence and innovation, being ranked among the top 26 Managed Service Provider (MSP) companies in the world by the independent MSPmentor© annual global…
Media Relations
Is the Future of Local News Bright or Bleak?
The news industry is facing many obstacles in terms of user-generated content, the transition to digital sources and the decreasing size of newsrooms across the country. News sources, especially local ones, have to stay on their toes in this ever-changing industry, never knowing what challenge they will face next. I recently attended a panel hosted…
Four Tips to Refresh Your Stories
Lots of things happen in businesses and communities all the time, and although these stories might not always be considered “breaking news,” it’s still important to get the word out. But what can we do to make our stories more appealing and more timley, especially when pitching to the press? One of the key elements to…
The Press Release is Not Dead
Unsure how to make your pitch stand out? Ready to abandon the press release? You’re not alone – public relations professionals are constantly adapting to keep up with the ever-changing media industry. The Maine Public Relations Council (MPRC) kicked off 2015 by welcoming three local journalists to share their insights on how to best pitch stories to…