Our Team

Meet Our Team of Experts

Linda Varrell, APR

President/CEO

Linda Varrell has more than 25 years of experience in communications, public relations, crisis handling, and project and sales management. As a former vice president and company spokesperson for a publicly traded financial institution, she created and executed external and internal communications campaigns supporting expansive growth, product…

Lisa Hallee

Vice President

Lisa has joined the firm’s senior management team as Director of Marketing & Digital Services. Hallee leads Broadreach’s expanded marketing, creative and digital service offerings, providing clients the flexibility, convenience and efficiency for their strategic communication needs. Her natural curiosity, passion for learning, pragmatic style…

Paula Stanton

Director of Client Operations

With more than a decade of experience in the newsroom and public relations, Paula is skilled at managing complex projects with a cool head and focus on results. She has led public opinion research and messaging for higher education institutions, on the ground media for…

Josiah Petrin

Client Manager

A familiar face at Broadreach since 2015, Josiah brings cross-functional expertise in PR and digital as a Client Manager on the marketing & digital team. By day, he enjoys working with clients to deploy the right mix of integrated communication strategies, but most of all,…

Brianna Nouri

Client Manager

Brianna brings a unique mix of experience in banking, marketing and graphic design to her role as client manager. Since earning a bachelor's degree in Media studies, she has pursued opportunities that allow her to harness her creativity and communication skills. Most recently, Brianna worked…

Katie Krott

Client Associate

As a Client Associate Katie provides public relations support for both WordLab and Broadreach clients. Katie moved to Maine to finish her degree in communications at the University of Southern Maine and ended up staying indefinitely. After working for a large airline, she’s moved closer…

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