The Reach Blog
Jul 20, 2012
1. Post Scheduling – Don’t get me wrong, I still love Hootsuite, but being able to post regular updates on a Facebook page is amazing. It definitely saved my team and me some stress when I went on vacation last week and it allows brands to keep up with a regular posting schedule.
Note- Scheduled posts should be one part of a content strategy. On the fly and relevant posts/conversations are still essential for great customer/client service, information sharing, and engagement.
Schedule Posts from the status update field:
2. Page Administration Roles- Maybe I’m paranoid, but I used to have nightmares that a page administrator would go rogue and de-admin everyone else on client’s page, essentially staging a takeover. Now? No worries. Check this chart from Facebook explaining what each role can do:
3. Calendar View- One of the newest Facebook updates, the calendar view is great for us visual people with packed schedules. Now instead of a big list of birthdays and events, you have the option of seeing everything in a nice calendar layout. Hopefully in the near future, Facebook will be able to sync with the several other calendars in my life (outlook, Google, iPad, etc). A girl can dream.