Broadreach Public Relations Promotes Paula Stanton to Director of Client Development
Paula Stanton, Director of Development
Broadreach Public Relations, a strategic communications firm located on Portland’s waterfront, recently promoted Paula Stanton to director of Client Development. Stanton’s promotion marks continued growth within Broadreach, and an expansion to the senior leadership team.
As director of Client Development, Paula is responsible for building strong relationships with clients, understanding what success means for each individual and leading business development and client retention efforts. In addition, Paula manages a wide range of accounts, with a focus on higher education and Maine’s thriving hospitality industry, including hotels, craft beer and several signature events.
“Paula has contributed significantly to Broadreach’s appreciable growth the last 3 years,” said Linda Varrell, president and founder of Broadreach Public Relations. “We have total confidence in her ability to sustain that growth as our director of Client Development.”
Paula has a decade of experience in public relations and media for clients across New England and the Southeast. Prior to joining Broadreach in 2016, she worked at Kennesaw State University in Metro-Atlanta, where she directed public relations, branding and strategic communication for all business programs. While with KSU, she oversaw the launch of several new degree programs and worked closely with the business media community.
Stanton holds a Bachelor of Arts in Journalism from the University of Massachusetts-Amherst and a Graduate Studies Certificate in Digital and Social Media from Kennesaw State University. She lives in Portland’s West End with her husband, son and dachshund.