When LinkedIn “Endorsements” were rolled out last September, they were greeted with collective surprise followed by widespread confusion. The surprise was a response to the introduction of the feature—no one saw it coming, and LinkedIn® didn’t do much to explain it. The confusion was, and is, a response to a widespread uncertainty around why and…
Social Media
Social Tidbits
As the worlds of content marketing/public relations/social media evolve and merge, I’ve found the following pieces of information on Twitter, in conferences, or in general office chatter to be worth some further examination. Do the important, not just the urgent- If you have ever read the “7 Habits of Highly Effective People,” then you’re probably familiar…
LinkedIn Company Pages: Refreshed for the Better
LinkedIn recently announced a design refresh for their Company Profile Pages. This comes as no surprise, as top social media sites remain chockfull of image-heavy content. LinkedIn is first in show for B2B social networking and the changes only push forth the capabilities for businesses. The design and layout proved a higher quality user experience. The…
Facebook Features We Adore
In case you’ve missed some of the recent Facebook feature updates or haven’t had the chance to use them, allow me to highlight three of my favorites and explain why they are awesome: 1. Post Scheduling – Don’t get me wrong, I still love Hootsuite, but being able to post regular updates on a Facebook page is amazing. It definitely saved…
Some Social Media Tidbits
Every once and awhile I find little bits of things on social media outlets that I find interesting, irksome, or just cool. I’d like to note one of these things in hopes of sharing some insights and maybe bring some new perspective/attention to these neat little pieces. Facebook Groups- Though not a bad thing for private groups of people who…