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Posts Tagged ‘Relationships’

The Power of Networking – Kate’s Story

Friday, January 8th, 2010

I’ve been at Broadreach PR for a year now and one of the first things I learned was that the power of networking is not just for professionals, but is also extremely valuable for college students and recent grads out there on the job hunt.

Take for example, how I became a PR Specialist here at Broadreach.

When I graduated college in August of 2008 with a degree in Integrated Marketing Communications, I knew that I was going into tough job market, but I wasn’t actually that worried. I left school thinking that finding a job would take maybe a couple of months – I’d send some resumes out, go through a few interviews and then land a job. I was a fresh and ambitious young woman- how hard could it really be?

And then reality, coupled with an impending recession, gave me the who-know-what kind of slap in the face. (more…)

Don’t Let People Forget You

Friday, October 30th, 2009

Woody Allen once said that “80 percent of success is showing up.” And whatever you may think of the controversial comedian-director, he’s onto something there when it comes to winning new business.

If you offer a solution to someone’s problem and are standing right in front of that person, you have a far better shot of getting the job than a competitor down the street.

Of course, you can’t spend your days sitting on your prospects’ doorsteps, waiting for them to call out your name. You can, however, keep your business front-of-mind with strategic networking efforts that include as many of the following three elements as possible: (more…)

From NOW to Great!

Friday, October 23rd, 2009

“How does it feel to want?”…a question I recall being asked as a young girl growing up in a household with a single mom. It was truly a reflection of the times when money and our culture held much in constraint, when information did not flow as easily.

Today, what you want, you can get. At least that’s what the new trend of “Nowism” outlines.

The term was described in a recent Trendwatching briefing: where debate is already taking place — “Expect NOWISM for many to become synonymous with (and blamed for) shallowness, short attention spans, exploding credit card debts, excessive focus on instantly satisfying urges, an unwillingness to face (and build) a better and sustainable future, indifference to the past (and all its lessons).”

Hasn’t all of that already occurred? Quick, disposable, throwaway items, as well as information and experiences, are now available to those who desire; and if you want, in 140 characters or less. However, what about long-lasting desires: a house on the water or in the mountains, travel to far away places, a successful business, intimate relationships, and a loving family. Are they within the reach of NOW? (more…)

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